social networking « Softheme Blog » Software Outsourcing Ukraine

What makes people follow brands?

Thursday, June 30th, 2011

social media following

All big brands care about their representation in major social networks. Number of Likes and followers has become valuable criterias of success of social media strategies. Social CRM company Get Satisfaction created infogrphics that highlights reasons why people follow brands on Facebook, MySpace and Twitter.

It’s not surprising that almost 40% of Facebook, MySpace and Twitter users follow brands to get special offers. Want to know what else pushes people to join companies in the social media? See infographic and adjust your approcahes to the interests of real-world users! (more…)

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Tags: facebook, following, social media, social networking, twitter
Posted in Blog, CRM, Industry news, SEO, Social network | 1 Comment »

Is there a social media bubble? (INFOGRAPHIC)

Wednesday, June 1st, 2011

social media valuations

The latest IPOs of social media companies and the record voluations they got for many industry experts remind situation with .coms in 1999.

Social media site G+, a community of professionals, entrepreneurs and academics, created this wonderful infographic with figures from main social media resources. Are we really witnessing inflation of the new big bubble? Time will tell.

And now let’s enjoy the infographic > (more…)

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Tags: social media, social networking
Posted in Industry news, Internet, Social network | No Comments »

Facebook and Twitter ‘help to politicize’ today’s youth

Tuesday, March 1st, 2011

The web, social networking in particular, is helping to politicize younger people, according to the University of California’s Humanities Research Institute.

The research studied over 2,500 members of the Generation Y over a number of years and found that based on social media updates, younger people are more likely to engage with their government if given the accessibility to so.

(more…)

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Tags: facebook, Internet, social media, Social network, social network applications, social networking, socialization, twitter, Web
Posted in Internet, Social network, Web | No Comments »

A Changing Landscape for CRM Outsourcing in 2011

Tuesday, November 23rd, 2010

The coming year will bring changes and growth in CRM outsourcing as several new industries begin to see it as a vital part of their operations and the best way to meet the challenges that their sector faces. And as new industries awaken to the benefits of CRM outsourcing, new communications tools will also be prominent feature in 2011. Social media will become a mainstream, albeit niche, communications channel for managing the customer relationship.

New industries open up

The promise of new industries beginning to take on third-party contact centers is an appealing one for suppliers, but which industries will make the jump to outsourcing their CRM and why?

We believe it will be government, healthcare and utilities that will make the greatest moves towards CRM outsourcing in 2011 and that primarily cost-cutting will be at the heart of this move.

(more…)

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Tags: business model, contact centers, CRM, CRM outsourcing, crm strategy, healthcare organisations, Outsourcing, outsourcing market, social networking
Posted in Blog, CRM, IT services, Industry news, Nearshore, News, Offshore, Outsourcing | 2 Comments »

Silverlight, HTML5, and Microsoft’s Opaque Development Strategy

Friday, November 5th, 2010

At the Professional Developers Conference 2010 (PDC10) last week, a Microsoft executive misspoke, or at least over-generalized, regarding the software giant’s plans for HTML 5 and Silverlight, kicking off an online debate about the viability of the respective technologies and a hasty public statement on Microsoft’s corporate website. But this episode underscores a much deeper problem around compatibility that is going to dog businesses of all sizes for years to come—a situation that will only be exacerbated by the popularity of heterogeneous smartphone platforms.

(more…)

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