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What makes people follow brands?

Thursday, June 30th, 2011

social media following

All big brands care about their representation in major social networks. Number of Likes and followers has become valuable criterias of success of social media strategies. Social CRM company Get Satisfaction created infogrphics that highlights reasons why people follow brands on Facebook, MySpace and Twitter.

It’s not surprising that almost 40% of Facebook, MySpace and Twitter users follow brands to get special offers. Want to know what else pushes people to join companies in the social media? See infographic and adjust your approcahes to the interests of real-world users! (more…)

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Tags: facebook, following, social media, social networking, twitter
Posted in Blog, CRM, Industry news, SEO, Social network | 1 Comment »

MS SWIT 2010: First Day

Friday, December 3rd, 2010

On December 2 in Kiev was started the Microsoft SWIT 2010 Conference. MS SWIT is the largest event for Ukrainian IT professionals where they can communicate and share the experience with the colleagues.

The two-day event is dedicated to the innovative MS products and technologies, such as Windows Azure, Windows Phone 7, SharePoint 2010, System Center, Visual Studio, etc. About 30 lecturers from Microsoft and its partner companies take floor in three specialized sections.

Softheme takes part in MS SWIT 2010. Our company is very interested in new information technologies, software development trends and cloud computing. We have participated in a discussion of various topics such as

Application Development for Windows Phone 7
Sergei Lutay

Mobile devices have become an integral part of human life. Important role in establishing this fact played a most possible devices, and capacity to create different kinds of applications, allowing each of us to more effectively utilize their resources. In this report Sergei told us about what advantages the platform Windows Phone 7 makes for developers to create business applications and how to develop high-performance applications for the platform.

(more…)

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Tags: ajax, Application development, ASP .Net, ASP.NET Dynamic Data, ASP.NET Dynamic Data MVC, ASP.Net MVC Framework, Cloud computing, Entity Framework 4, functional programming, jQuery, mobile devices, MS SWIT, MVC, MVC 3.0, softheme, Software development, software development team, SQL, Ukraine, Visual Studio, Web development, Windows Azure, windows phone
Posted in Application development, Blog, Cloud computing, Custom application development, Database development, Digital development, IT services, Industry news, Internet, Internet marketing, Marketing, News, Quality assurance, SEO, SaaS, Social network, Software development, Software outsourcing, Ukraine, Web, Web design, Web development | No Comments »

WordPress vs Blogger

Wednesday, August 18th, 2010

When one wants to start blogging, the WordPress vs Blogger question always arises. How are WordPress and Blogger different from each other, what are the different features, which come with them, etc. Let’s find out.

Number of people have taken to blogging in a big way these days. Each one of them has a different reason to start off with a blog. For some it can have to do with marketing of products, or for other professional reasons. For others it can be about sharing there ideas and views. Whatever be the reason, when one decides to have a blog for himself/herself, the big question always is WordPress vs Blogger. With both of them one can blog. Both WordPress and Blogger have different features, which they offer. You will have to study the features and then decide, what suits your needs better, and accordingly opt for one of them. Let’s see the features now.

(more…)

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Tags: Blog, blog customization, blogger, blogging, blogging platform, cms, content management system, search engine optimization, SEO, starting a blog, Web, Web development, wordpress
Posted in Blog, Internet, Internet marketing, Marketing, SEO, Web, Web design, Web development | 3 Comments »

Newsvine: a Place to Read, Write, and Influence the News

Tuesday, August 10th, 2010

Newsvine is a community-powered, collaborative journalism news website, owned by msnbc.com, which draws content from its users and syndicated content from mainstream sources such as The Associated Press. Users can write articles, seed links to external content, and discuss news items submitted by both users and professional journalists.

(more…)

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Tags: collaborative journalism, msnbc.com, newsvine, Social network, social networking, social news platform, website, wikipedia
Posted in Internet marketing, Marketing, SEO, Social network, Web | 1 Comment »

7 Social Networking Websites Your Business Should Be Involved In

Friday, August 6th, 2010

Social networking for businesses offers a couple of major advantages. Not only does it help you build a list of contacts and leads directly through the site, but it can also help to build your search engine link profile, ultimately giving you greater search engine results and an increased level of search engine traffic. Because social networking is one of the biggest phenomenon to hit the Internet there are many sites that you can use to promote your business and becoming an active and useful member of these communities will help to increase exposure for your website and business.