Posted by Anton Blotskiy, Marketing Consultant, Softheme
March 5th, 2010
In one of its latest reports Gartner, the world’s leading IT research and advisory company, stated about the growth in worldwide IT spending in 2010 which is expected to reach $3.4 trillion by the end of this year - a 4.6% increase from 2009.
The projected growth reveals the significant improvement from the previous year (4.6% decline in 2009) and is expected across all major segments – computer hardware, IT services, software, telecom, and telecom services.
Worldwide IT spending forecast (shown for Software & IT Services):
|
2009 Spending
bln USD |
Growth, % |
2010 Spending
bln USD |
Growth, % |
| Software |
220.7 |
- 2.1 |
231.5 |
4.9 |
| IT Services |
780.9 |
- 3.5 |
824.2 |
5.6 |
Source: Gartner (January 2010)
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Posted by Anton Blotskiy, Marketing Consultant, Softheme
February 1st, 2010
Want to increase your software downloads? Consider Softheme’s online software promotion service.
Softheme has a strong background of developing applications for web. To push their web products forward customers usually need a good web promotion. Recently, Softheme has been doing software promotion for its customers as a part of application development engagement. Due to rising demand, we now offer online software promotion as a separate service. Employing our online software promotion is not only a great means to boost attention to your software but also a great way to perform additional testing of your website, its contents and functionality.
Softheme assists in promoting customers’ software products in the Internet through submitting them to shareware download sites. With software submission service your product and website will get an enhanced position in Google listings as well as other search engines. In addition, you will get more links leading to your site and to pages containing information about your software.
Leveraging such leading tools for software submission as RoboSoft and PromoSoft we ensure submission of your product to hundreds of shareware download sites:

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Posted by Irina Tsulaia, Director, Softheme
January 26th, 2010
2009 results, cms, CRM, economic crisis, economic downturn, ERP, global recession, iphone development, microsoft, Outsourcing, php, Software outsourcing, Software testing, sun, Web development
2009 was a tough year for all businesses worldwide due to complex economic conditions. Software outsourcing has also experienced the influence of recession, being one of the most globally integrated business domains. It was the year of cutting costs and seeking new opportunities; and when it has passed, it’s a good time to summarize the outcomes.
“Today it’s evident that the past year not only slowed down some outsourcing trends but also streamlined the evolvement of others,” states Softheme Chief Executive Vadim Sharko.

“iPhone development was one of those new trends for us which gained in popularity during 2009. Development of small and single-purpose applications for mobile devices is financially beneficial – they require relatively modest investments and are sold well. Each day Apple’s AppStore is refilled with a variety of new hot applications and tools.”
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Posted by Anton Blotskiy, Marketing Consultant, Softheme
January 22nd, 2010
advanced analytics, Cloud computing, data center, flash memory, gartner, green computing, Industry news, information technology, mobile applications, social computing, technology, virtualization
In one of the latest reports Gartner, the world’s leading IT research and advisory company, revealed its list of top 10 strategic technologies for 2010. The company defined a strategic technology as one which has the potential for significant impact on a business entity in the next 3 years. Factors responsible for such impact include the need for a substantial investment, high potential for disruption to IT, or the risk of late adoption.
These technologies are viewed as strategic because of having enough maturity for entering broad market and providing strategic advantage if adopted early. They also influence the organization’s long-term plans and initiatives.
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Posted by Anton Blotskiy, Marketing Consultant, Softheme
December 25th, 2009
The feast of joy, tasty food, hopped drinks and unmatched team spirit ruled on the yesterday’s Christmas celebration by Softheme family. Organized by the company’s management, the party gathered all the Softheme team in Formula Sushi, a wonderful sushi bar located in the city downtown, in 2 minutes walk form the company office. The wide selection of sushi rolls, fish and chicken shashliks, pastry and drinks of different strength boggled the imagination of the most experienced eaters and guaranteed only the cheerful emotions to each and everyone present. Everybody enjoyed the party and took the most positive impressions away with them. Softheme thanks all who participated in the party organization and the whole Softheme team, without whom this party couldn’t be so much fun!

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